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Post by anamika371 on Jan 13, 2024 23:51:24 GMT -7
Those are features. Now, think about what those things do for your customer. Does careful construction mean that your product is safe for children? Do ethically sourced materials make the buyer feel good about purchasing your product? Do those bells and whistles make everyone who sees your customer with your product weep with envy? Those are benefits. In product descriptions, it’s easy to fall into the trap of only describing the features of your products. But when you just list the features, you’re not actually helping your buyer understand Email Marketing List how your product will help them. Let’s talk about a product page that communicates both features and benefits effectively. product description for a Weber grill Via Weber Here’s the product description: Open your door to the world of grilling with the sleek Spirit II E- gas grill. This two burner grill is built to fit small spaces, and packed with features such as the easier or extend. Play time? Be sure to stuff with puppy kibble and a dash of peanut butter. Add to the fun by including KONG Puppy Snacks and top with KONG Puppy Easy Treat. Features: Teaches appropriate chewing behavior while offering mental enrichment Soft Puppy KONG rubber formula is customized for puppy teeth andgums Unpredictable bounce for games of fetch Great for stuffing with KONG Puppy.
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